Athletic brand Reebok has teamed with Kool Aid to produce a new range of funky, scented kicks.
The sneakers come in eye popping colours representative of Kool Aid flavors and, to really emphasize the collaborated branding, they’ve scented the soles of the shoes with six sweet flavors.
Is that to mask the smell of dog poo if you step in it? Who knows! They’ve obviously been researching cutting edge marketing techniques. According to recent studies, targeting olfactory senses is one of the most effective ways to create lasting impressions in the minds of consumers.
Categories: collabo · sneakers
The Royal sport takes a chilly turn with the 24th Cartier Polo World Cup on Snow which is held from January 24-27 2008 in St. Moritz. The tournament takes place on a frozen lake and 25,000 VIP spectators are expected.
It includes a glamorous atmospheres because of the royal sport and the night scenes in the parties where the rich and famous take place and enjoy the celebration.
The 24th Cartier Polo World Cup on Snow will take place from 24 to 27 January 2008. Year after year, the organizers manage to tempt the world’s very best polo players to St. Moritz. The Cartier Polo World Cup on Snow is part of the Polo World Tour, which includes the roughly thirty top tournaments that take place annually worldwide. This makes it the world’s most prestigious polo tournament on snow. The Cartier Polo World Cup on Snow not only involves sporting achievement at the very highest level but also creates a unique atmosphere: indeed, it is one of the highlights of the winter social season, when the rich and famous gather in the Engadine. The area between the polo field and the VIP marquee is alive with well-known faces, beautiful women and fans of the royal game of polo. Together with thousands of locals and holidaymakers, they enjoy an electric atmosphere out on the frozen lake. Bound together by their long history of partnership, the four team sponsors – Cartier, Maybach, Brioni and Bank Julius Bär – make this prestigious event in St. Moritz possible and year after year bring some of the world’s best polo players to the Engadine. The other they share, of course, is a belief in excellence and quality of the very highest order.
Categories: Uncategorized
Care to spend a $725 million on a life-sized Gundam robot? If Yay, then hang around as it isn’t ready yet but chances are bright as a Japanese site has literally listed an estimate cost of this giant humanoid that will stand 60 feet tall. And this colossal price tag doesn’t included the cost of labor nor does it include the cost of the infrastructure needed to support the machine once you are ready to climb aboard and take it for a walk. Moreover if you think that after paying so much you can fly this robot or utilize its fancy weapons then sorry to say that this Gundam will only be able to walk. However a 43-ton robot of would face a number of physical challenges, such as the inability to walk without completely destroying the ground surface beneath its feet. An IBM Blue Gene supercomputer would serve as the Gundam’s computer system ($1.5 million), and its movements would be driven by 30 giant 400KW motors — 12 in the legs, 2 in the torso, 14 in the arms, and 2 in the neck. A 400KW motor is quite powerful by comparison; the Shinkansen bullet train uses a 300KW motor. The motors alone would cost $7.8 million. Roll over to read thru precise cost listing
Categories: technology · toy
The Bombardier Global Express XRS is the most luxurious as well as the most accomplished business jet ever built! Accommodating the desires of the most sophisticated and demanding traveler with no compromises, no other aircraft in its class flies you faster, farther. Building on its Global Express heritage and raising the bar yet again, this extraordinary aircraft offers even greater cabin comfort, enhanced performance and further advanced technology for increased productivity and peace of mind. Balancing comfort, speed and range in a way that maximizes each with agile brilliance, the Bombardier Global Express XRS corporate jet places you at the top of your game and the world in the palm of your hand. Ready to fly with only 30 minutes warning, no other intercontinental business aircraft takes you faster, farther than the this XRS. Powered by Rolls-Royce BR710, flying at altitudes of up to 51,000 ft (15,545 m), this high performance aircraft has exceptional range, carrying eight passengers and a crew of four 5,450 nautical miles nonstop at Mach 0.87, 6,150 nautical miles nonstop at Mach 0.85 and 6,500 nautical miles nonstop at Mach 0.82 — bridging Tokyo and New York, or Moscow and Los Angeles, nonstop.
Categories: Airline · bling blang
If you trust the rumors, then you will believe that Bugatti is coming up with a much better of the already so-good Veyron. This new much talked about model is said to be underdevelopment under the codename “Project Lydia,” after Ettore Bugatti’s wife. It is believed that the new model could be an even more expensive, even faster supercar than the Veyron. Whereas the Veyron, for all its enormous, time-bending power and speed, was designed as a comfortable grant tourer, the new model would be a tighter, more track-focused supercar. Power would likely come from a retuned version of the Veyron’s 8-liter quad-turbo W16, which was long reported to be under-rated in its power production of 1000 hp, and is tipped to produce 1175 hp in the new version.
Categories: cars
